Lessons on Branding and Growth

Day 9 and 10 Lessons Combined


I’ve begun to earn what I longed, yearned for: my share of the sky in this world. It is just that I spell it as S-U-C-C-E-S-S. For me, success is subject to only a few things, two of which form the core learning from the day 9 and 10 lessons, respectively: engagement and persistence.

It does require a handsome share of mind to come up with new topics to write about and share with all of you. Like I mentioned, I know that your time is priceless, and if I were to wish you to spend it on my posts, I better make the posts worthy of it. But before I talk about the two key elements, I must share with you what I changed on this site.

The idea behind taking this ten-day free course on WordPress was to see which squares did I miss while tiling this site. The efforts were good so far, but now that the site has grown vertically and horizontally, I must make it possible for you to swim effortlessly through the content and sieve out what’s not required.

The site pages are now less intrusive to traverse, searchable, annotated – a few posts that were tucked under pages and menus are now available on the site’s timeline – and easier to read. I’ve experimented with the fonts, colors, and page layout. I’ve also tried to make the posts look more manmade. And, I’ve got the creative juices flowing: a lot of poems and other creative stuff.

With that background, let me bring you back to the two key lessons: engagement and persistence.

There are two things that, for me, colocate with engagement. The first one is purpose. And the second one is commitment. My posts are there for a purpose: one common thought, which through the course of the post, you will share with me. And I am committed to bringing to you only the choicest, original content. Even when I publish a commentary on other’s posts, the thoughts are as original as the ink.

Similar to engagement, there are two things that colocate with persistence, too. The first is flow. And the second one is regularity. Those of you who’ve journeyed with me through this course of posts will agree that there exists a uniform flow of thoughts. And that the thoughts have continued to flow through to you quite frequently in the last five years.

There still are a few things that I will like to experiment with. For example, guest posts and SEO. For now, I am happy with the little share of the sky I’ve got.

About Suyog Ketkar

He is a certified technical communicator. He believes that writing continues to be an easy-to-do-but-difficult-to-master job. In his work time, he proudly dawns the “enabler” cape. In his non-work time, he dons many hats including one of a super-busy father.
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2 Responses to Lessons on Branding and Growth

  1. Arun says:

    Your journey is on… And it looks like it’s just beginning to get more exciting! Write on!

    Liked by 1 person

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