Tag: Creative Writing

The Interplay of Information Architecture and Fictional Storytelling

As humans, we’ve been telling stories for a very long time. We’ve grown ourselves out of the various phases of human evolution because of the untapped contribution of stories in our lives. In this article, we discuss the interplay of stories and information architecture.

Insights from information architecture

Information architecture is the structure in which we produce information for consumption. It means that I must invest myself in understanding how I, as a content designer, can understand something before I help my readers put it to use. I understand this by using an analogy of online maps, for example. To reach anywhere, you input the destination, choose your mode of transport, and supply other conditions. Your route is your information architecture. Your choice of vehicle is your persona. Each persona has its set of conditions, speed of learning, and a preferred alternative (more than one route, in the case of online maps).

Let us look at what insights we can glean from information architecture and if we can apply those insights in fictional storytelling.

On perspectives

The following words are from a poem I wrote in 2021:
“Just as you have companions, my friend,
I have stories to keep me company.
The cat has only nine lives, remember?
As a writer, I realize, I’ve rather one too many.”
 

Sometimes, I am the user; sometimes, I am the project manager; sometimes, someone from the third party or vendors; I am everyone. I can assume any voice depending on the information I want to convey. I can adopt the indicative, imperative, or subjunctive mood. I can use the third-person perspective, much like Dr Watson’s voice that plays Sherlock Holmes’ mysteries in the reported speech. Or I can refer to the reader by a generic pronoun called “you”. I can sound encouraging through my words, such as “We recommend using this method for configuration”. Sometimes, I can sound cautious and be didactic, “Wear protective glasses when operating this machine”. I can also be someone who tells how the information must be accessed. Or I can be someone who tags the information for translation and use.

Each perspective has its way with words and will appeal to a specific set of readers, accordingly. I will explain things differently if you are an administrator and not a business user. As a technical writer, I can assume any role and adopt any voice to get my point across. We’ve discussed how we can make more believable characters and how we can use world-building to create contextually meaningful messages. The same thing can be applied using information architecture to create categories of contextually driven content.

On feedback

The reason feedback is often called a gift is because it lends you invaluable insights into the seeker’s brain. If a user story helps you step into the seeker’s shoes, feedback lends you an insight into their reactions and responses. Did the feature deliver what the users need? Did the users find what they were looking for? Did the users configure it correctly? Did the users accomplish what they had set out to? Will the users remember where to find the feature and its information again? Numerous such questions help draw invaluable insights. However, gathering feedback can be difficult. Therefore, to implement documentation and gather feedback, some organizations have begun using chatbots. Soon, we might use technologies like chatbots, artificial intelligence (AI), and machine learning (ML) to drive company-specific generative content, to help improve the findability of information. This translates to fewer support tickets and improved results from our cost-to-benefit equations: a better bottom line. All successful fiction authors follow the same or similar breadcrumbs from their readers. They are keen to glean such insights and implement them into their works. And much like fiction authors, we use the user’s footprints to lead us to the right design.

On clarity of thought

Of the many things that mire out my editor’s brain is the absolute thoughtlessness and absence of clarity that sometimes drips through a writer’s work. I infer, “If that’s how they write, that’s how they must think.” But sometimes, it is not the writer’s fault. It is the fault of the premise with which they begin to think. It turns out there is an order in which we must fix such issues. Begin, that is, with defining the customer’s expectations. We often get into this habit of describing our products’ features. But is not useless to tell what the product does? I can vouch that users are not bothered about the features. All they want is the underlying benefit.

In the context of fictional storytelling, this is much like the cliché, “show, don’t tell”. We must begin with the feature, yes, but we must end with the benefit. Perhaps, this is why, in the context of technical writing and information architecture, we focus on the underlying benefits. As a rule of thumb, ensure that your content doesn’t tell what the product does but what the users can do with it.

On techniques

Amongst the few techniques that help me write better are:

* Progressive disclosure: This involves spreading the message such that it unwraps itself over time. It unravels itself before dear readers such that its learning curve remains relatively flat. I prefer to use this structure when I am creating conceptual content. I lead the users to explore the concept before they delve deeper into the content. Consider this as an inverted pyramid where the tip of the pyramid­—which, in this case, is toward the bottom—denotes the most important message. The focus is on comprehension. In fictional storytelling, we use progressive disclosure for world-building and suspense revelation.

* Pyramid approach: This is easily the most used method in technical communication. I reserve it for all referential content and tasks. I share the most important information before I share the remaining content. This means the content is more usable. In fictional storytelling, we use the pyramid approach when describing an important event or narrating anything that involves a lot of action and drama. It helps create gripping content.

On copyediting

Seldom do we come across a better job than one that pays us to find other’s faults. I kind of love and hate it at the same time: On one hand, I speak of it in delight, but on the other, I abhor the idea of finding faults. However, I do like the idea of making things better. Besides, the task of editing makes me a better thinker. As the copyeditor for my team, I cannot afford to be slippery in my approach, thoughts, and words. At the same time, as a content designer, I cannot undermine the benefits of my copyeditor’s vision. The same skilled artistry that (sometimes) irritates my teammates also empowers my users. I cannot fathom not applying it in fictional storytelling, either.

Speaking of which, let us look at the insights that we can glean from fictional storytelling.

Insights from Fictional Storytelling

Fiction is imaginary literature that is written in the form of prose. It can be short stories, full-length novels, and epics that create a series of novels surrounding the life of your fictional characters. Fiction writing and storytelling both are about the art of writing stories. The difference is that writing is an art and storytelling is a skill.

Let us look at what fictional storytelling teaches us about our profession woven around writing, and if we can apply the insights in information architecture.

On characters

I cannot deny the power that our everyday conflicts have lent to our mental decision-making system. Conflicts trigger response, which triggers action; that passive sense of purpose (of resolving the conflict) is reassuring to us. It is even more useful if we can summarise our conflict in a single sentence. From start to finish, we can take our readers on a journey where they move from a mere thought to a compelling urge. We can drive their imagination to wherever our words take them—with them following us compulsively and unconditionally.

I also like to couple a character’s conflicts with their character sketches and motives. In all kinds of writing, those writers who do not characterize motives tend to lose their readers. Only when your characters can passively show why they are the way they are, your readers will understand why the characters feel or do things a certain way. Bear in mind that the readers don’t have to agree with the characters but must only understand them.


In the context of technical writing, personas are often detailed descriptions of who our users are and how they behave in a certain way. We use these personas to create content that matches the users’ requirements. Such writing has a twofold advantage. One, persona-based documentation is findable. Two, it passively empowers the readers by lending them the power to choose whether they agree with the persona. They understand the persona’s perspective and find common threads.

On choices

Writing fiction is difficult. It is a daunting task to find your way through emotions to seek the right description that matches the little bracket of word choices you and your readers are blessed with. To make the readers bleed through their eyes, you must first bleed your way through words.

You must consciously choose to rewrite repeatedly until you get to those core words that move your readers. Brevity in describing emotions is the key to this transaction. A character’s pain, for example, might make us feel that our pain is a lot lesser. In this way, writing is compassion woven into words. But this has a flip side. There is another type of people who find others’ lives as joyously painful and theirs to be painfully joyous. In another way, writing is decisive; it makes you take a stand. It must.

While I agree that there is no place for compassion in technical writing, I see the sense in which it is applied. All troubleshooting information and, sometimes, error messages are written in the same format: what happened, why it happened, and how to fix it.

On observation

We all uniquely understand reality. Each of us has a design, a pattern in which we comprehend this world. The fictionist within me is enamored by the enormous amount of detail that goes into this kind of world-building. I am fascinated by the works of writers like Charles Dickens whose novels are decorated with characters that speak who they are. For such writers, Babu from Mumbai doesn’t sound like John from England.

I want to make my characters believable, otherwise, how might you—my dear readers—will become the invisible observers of the characters’ lives? How will you believe that you are witnessing everything in real-time?

World-building does not apply to technical writing. At least not directly. But we do create documents that contain information built around the insights from world-building. We have different product and installation specifications for on-premises versus Software as a Service (SaaS) products. We have prerequisites for installation and requirements that might help our users in creating and deploying a virtual environment for testing. The more accurately we can describe the details of the environment, the more accurate the user experience is.

Conclusion

The art of information architecture is primarily restricted to setting the design right. What it lacks is often supplied by the insights gleaned from imagination. This is where the faculties of fiction and information architecture meet.

On conflicts and resolutions

To create a brilliant design, you must pare usability down to its simplest form. And, unless you understand the user’s point of view, it is difficult to know what matters to them the most. I am always curious to know what my application’s users think and want. I break those insights down into ‘manageable chunks of workload’. The input of workload contains cues to help me quantify output.

When I say, ‘manageable chunks of workload’, observe this hierarchy: User stories are divided into user scenarios, and user scenarios are divided into use cases. Each use case, therefore, has specific steps to reproduce, assess, improve, implement, and measure—in the same order. Much like with fictional storytelling, each use case, user scenario, or user story has a unique design in which the user comprehends, refers to, searches for, and builds their understanding.

On skilled storytelling

A world of masterful storytelling involves the elements of good content and good intent. It is not just how you do things, but also why you do them that impacts the people around you. Good content is “what and how” (underpinned by information architecture), whereas good intent is “why” (underpinned by fictional storytelling).

People often say that you eat first with your eyes and then your mouth. Likewise, you first listen to a story with your ears and then your heart. If the structure isn’t right, it might never reach your heart. A good design is like a delightful recipe that not only tastes good but also looks mouth-watering.

On wording

The art of writing is in meeting shifting targets. We all learn as uniquely as we explore. Yet, when it comes to reading, we all move in one direction: From the logical start to the logical finish. Yes, we sometimes skip the timeline to introduce or understand topics of interest. However, it all still points in only one direction. This “shifting target” of moving from the figurative Point A to Point B is immensely fulfilling for the human mind. It lends a sense of satisfaction. In one sense, writing is so much like life itself. We all learn life lessons before we glean the benefits. Likewise, while reading, we learn from wise words before the story fructifies.

Such is this mix-and-match of information architecture and fictional storytelling that leads us to invaluable insights into both fictional and functional worlds.

Twenty Words Tuesday: Week 29 Post (Prompt: Bride)

Thank you, Bulbul’s Bubble, for this week’s writing prompt.

So, here’s my entry for #TwentyWordsTuesday, a 20-words-story-prompt. which for this week is Bride.

Bride

His ballads adore her lips,
His thoughts occupied her mind.
Without being his bride,
Meera was one with the divine.

Sunday, that is yesterday, was the World Poetry Day. So to celebrate one, I tried conveying my thoughts via a poetry instead of a 20-words sentence. I hope that you like my humble attempt.

Twenty Words Tuesday: Week 28 Post (Prompt: Fantasy)

Thank you, Bulbul’s Bubble, for this week’s writing prompt. I really hope you like my attempt for this week’s prompt.

So, here’s my entry for #TwentyWordsTuesday, a 20-words-story-prompt. which for this week is Fantasy.

Fantasy

Her thoughts reached him. How? ‘How could he listen and perfectly respond,’ she implored and reckoned, ‘I must be dreaming.’

While it is true that women think (know?) men don’t listen to them, there are those who really do. In most cases what, therefore, is fantasy, in a few others, it is stranger than fiction. I don’t know what people might call it. I call it love. 🙂

Twenty Words Tuesday: Week 26 Post (Prompt: Spring)

Thank you, Bulbul’s Bubble, for this week’s writing prompt. I am honored on my inclusion into your mention-worthy list.

So, here’s my entry for #TwentyWordsTuesday, a 20-words-story-prompt. which for this week is Spring.

Spring

“Let’s give up the bitterness and begin this year afresh,” he’d demanded. “We’ve never looked back ever since,” she reflected.

I hope you all like my humble attempt.

Twenty Words Tuesday: Week 25 Post (Prompt: Love)

Thank you, Bulbul’s Bubble, for this week’s writing prompt.

So, here’s my entry for #TwentyWordsTuesday, a 20-words-story-prompt. And, here’s my first attempt at writing a 20-words story based on this week’s prompt, which is Love.

Love

Passersby ignored him; a tradition for them for last two decades. “Here you’d proposed. Here I’m without you.” he sighed.

I hope you like my humble attempt.

Learning through Writing

From the short stories and poems to the first attempt at writing creative fiction in the form of the Spyglass, many occasions made me realize that writing took me even before I took to writing. Writing has shown me that both as a vocation and a profession, the fullest one can achieve is still unknown. Perfection remains more a pursuit, a journey, than a destination. For this post, I will take you along back in time for the backstory.

As a kid, I was never a dull boy. Yes, I was not good at studies, especially mathematics, physics, chemistry, but that was not because I was dumb. I was exceptionally good at all languages, including Sanskrit. I was also good at other subjects and extra-curricular activities. I neither disliked my teachers, nor did I hate learning. I still don’t. In fact, back then, I could not define what I now can. I hated the way people taught. This still remains with me: I am equally sensitive toward what is being taught and how it is taught.

The learning process needs a mentor and student. The mentors, I assume, have not changed. The student is still the same: equally hungry to learn. So, what made this student find his own identity? What happened that a kid who just about managed to pass the tenth grade and was made to accept a specific set of subjects turned out to be one of those students that outshined everyone else in almost every department before passing out of the same school?

It was during the eleventh grade that I began developing a reading habit. Or, I’d say, a few books called me to pick them up. It was a connection I cannot describe. Amongst the first few—and I want you to pay special attention to the selection here—were Johnathan Livingston Seagull by Richard Bach and The Glory of Puttaparthy by V Balu. I must have read both of those books at least a few times. While neither the books nor their respective genre has anything in common, both had the same effect on me. I became a better person after I finished reading them. It wasn’t enlightenment, but it wasn’t too far either. The same seagull that once had dreamed of flying at 70 miles per hour had transformed. It no longer needed to understand the rules, the aerodynamic flow, the wind direction, or wait for their turn in their flock of birds to get to nibble around the fisherman’s boat.

This small change then helped me graduate from being a mere reader to beginning to write. I penned hundreds of poems and short stories before I wrote my first non-fiction book on a writing pad. I called it the Ingredients of Success Recipe. Although I never published it, I did share it with my family and friends. They liked it. Or, at least, they pretended to. I won’t get to find out. But, that doesn’t matter, for I now have this priceless gift called writing. Now when I look back, I find mathematics rather interesting. And, so do all other subjects that I once hated of being made to sit and learn. Writing gave me the logic to decode the way to decipher through those dark clouds of thunderstorms called mathematics, physics, and chemistry. But, was that alone enough?

During my years as a freelance writer, I accomplished quite a bit, for I paid off my education loan even when I did not have a regular earning. During the same years, I had also enrolled for an MBA, which was exclusively for working professionals. Eventually, I figured that to be able to make a family and to sustain it, I will have to earn myself a job. Around the mid of 2011, I had completed a translation project that had drawn me some substantial appreciation and accolades from local representatives. I had completed that project in a mere 15 days—the project would normally have taken over four months of my schedule. But for a practiced hand, translation was a mechanical job. I wanted something more creative, more original.

It was during the last quarter of that year that someone suggested I pursue pranayama, the breathing technique. I researched it and settled on doing Nadi-Shodhan, a breathing technique that purifies the blood and mind. The first month of my breathing exercise wasn’t easy. While it resulted in some magical experiences within the first couple of weeks, it also gave me terrible back pain and other emotional turmoils. Words struck faster, so my efficiency improved, my earnings increased. But, at the cost of my health. The reason was that I had not taken the Deeksha (initiation) for its practice from a guru. So, I suffered from acute back pain for almost two years. But I persisted. Eventually, the pain subsided. Now it is gone.

Why do I tell you all that today? What is the reason I open those chapters of my life to you? What is it that I wish you to take away as the vital thought? The life of a writer is that of a generalist. We are the jack of all trades. And that itself has lent me the most potent insight: to be a learner, I just have to take the next logical step. As a proud generalist, I have broken down complex topics into simple terms and simple terms into clear messages, and clear messages into actionable, understandable items. One careful step, every time. I have moved from clutter to clarity in everything I have ever pursued as a writer.

William Zinsser, of On Writing Well, says, “Writing is thinking on paper.” I can only elaborate on his thought. If writing is pouring down your thoughts on paper, then re-writing is choosing which ones continue to stay there. In one of my previous posts, I said that if one of the best ways to learn a subject is to teach it, then the reverse of it—to teach a subject, learn it first—is equally valid. I have used writing to wayfinding my way into the core of complex topics. Writing, for me, is like a map, which I use to navigate subjects and thoughts, much like city roads.

Does that mean if writing helped me understand the world and make it my own, it would do so for you, too? Maybe. Maybe not. But it certainly would give you that perspective of your own to understand the terms of the world as you pen them down in your own words. Each one of us has their own learning methodology. Writing is mine. What’s yours?

And Memoirs!

Memoir writing is as easy as accepting what made you you.

If there is anything lesser difficult, it is admitting to your mistake when you haven’t committed any. But life throws surprises and shocks at you. Which is what brings forth this series. On the surface, what looks like a recollection of the countless moments that make up life, each moment has a life of its own. These cherished moments, put together, are more than their sum called life.

An account of what I recall as history, my history, is what I cover through this series of posts. I can hardly blame anyone for anything that has happened to me. No one can. No one should. We would be at fault if we were to look at our past with regrets, guilts, or shame. It is despicable of us to blame our destiny for everything that made us us. If anything, we must accept everything as a part of our lives—if it were easy, like I mentioned in the beginning. Every new experience has brought with it a lesson that made me my better version.

A memoir is a bellwether that signals the arrival of storms of recollections; it is the lighthouse that witnesses tsunamis that unearth gems of wisdom from the depths of the past.

But I wish the memoirs to enable you to look at me beyond the boundaries of bone and flesh. Everything I’d henceforth share as memoirs would be dear-to-the-heart, thick-and-textured experiences. I wish the memoirs to:

  • Be natural: Show complexities of emotions and relationship
  • Be human: Show vulnerabilities and imperfections
  • Be impactful: Leave you with a message in a friendly but an affirmative way

Only then will each memoir smell unquestionably myself. Its whiff will fill the air around me with an aroma of warmth. It will break the time barriers by teleporting me into a familiar world of emotions. I will then be looking back, moving forward, and yet standing still.

She’s that Inspiration

I usually keep my feelings to myself unless I wish to write about them. Whether good or bad, this habit of writing looks like one that’s here to stay. Also, I cannot wait for another year to convey her what I feel for her: the person in context, my maternal grandmother.

It is easier to decide on your inspiration than to become like one. I, however, am finding it hard, for I have a little too many of them around. The trouble is, I can and do learn from each one of them with every passing day. This post is about the one who’s each day is a happy-sad challenge in her now salt-and-pepper life of intermingled experiences.

She is from an age (read era) where women were hardly considered powerful enough to have full education let alone running a family competing with husbands on the salary part. But, credit must be given where deserved. She has led her family well enough after her husband’s departure in 1976.

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From the Second World War, India’s struggle for Independence, and the 1965 and 1971 wars, she has stood firmly beside by maternal grandfather. But, after these hard phases, the worst ones for her have been losing her family members—first husband, then my father (in 1993), and then her son (in 2011). In January, this year, she brushed past death after a series of heart attacks (two of Mild and one of the Severe degree) in a single day. On one occasion, doctors told us later that they couldn’t detect her pulse for as much as 10 minutes.

In April, she turned 88. But, if only that was enough for her to think that she needs to stop working. She still does everything on her own, which I find amazing. Did I tell you that she performed stage shows of Violin in the past? And that she learned to play synthesizer about 10-12 years back and plays it every day since then? She reads a chapter from Bhagwat Gita every day and has been doing that for as long as I remember. In the process, she has learned all the shlokas from all the 18 chapters from the epic.

If that is not enough, cooking interests her. So, she takes mental notes from the cookery show on her favorite television channel. Then, she experiments in the kitchen to prepare that for all of us. Yes, even today. It is because she thinks that the ready-made clothes don’t give her the required comfort and fitting, she stitches her own gowns that she usually wears every day.

Here is my message: We are and will be yours. Why this message? That too, after four months, you may ask. I don’t need an occasion to write about Aaji. You are an inspiration for people. But, you are much more than that for your family. I have come to conclude that if old age were to add numbers to people’s lives, it added wrinkles and stories to yours’.

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The thing is: experiences disguise themselves as sometimes scars and sometimes as wrinkles. But they leave their marks on all occasions. And then, you don’t remain the same anymore. In the same sense, people are no more than wrinkles in the fabric of your life. You can iron out some; but, some just don’t go. They are there forever. They make you. They remain a part of you. You are as wrinkled a fabric as them. Have a healthy life ahead, Aaji. Your wrinkles and stories are a part of my fabric. They make me who I am.

What Writing Means to Me

At first, I wanted to compose this post as a poem. But, that would mean another poem on my blog. And, I have had a little too many poems on my blog within the last one year. This, in one way, diverges from the original contemplation on writing. But, wait. I don’t wish to begin this post with a negative thought. That’s is how much writing means to me.

My writing is my ambassador to you. It means so much to me because it is how I express what I feel. Usually, I don’t speak much. Yes, for a lot of my friends, I am an out-and-out extrovert. But, deep within, I am an ambivert who leans, in fact, toward introversion. My words convey what I can feel but can’t express, can see but can’t report, and can write but can’t speak.

Writing is my textual meditation. It is the way I introspect. Just like one must close their eyes to see within themselves, one must pen their thoughts to sieve through to the core. The clearer they think, the clearer they write. And, the other way around. My writing is my soul disguised as words.

Writing for me is like composing verses in prose. It is a melody. A song. There are sentences of all compositions and lengths. Some are long. Some, longer. A few, like this one, shorter. True! The long and short sentences convey the long and short of it—and everything that lies within—to the readers. Mentally listen to yourself when you read varying lengths of sentences. It sounds good. Good, because it is rhythmic. Good, also because it means that the melody is as important as the messages conveyed through the melody. My writing is a lyrical composition that I can hum, listen to, sway along with, or fall asleep to.

Writing is like a mirror. It is that sense of contemplation that adds a dimension of meaning to reflections. It isn’t only the reflection of oneself, but also a cause to reflect onto oneself. Writing is that catalyst without which the inner and the outer selves don’t equate. No reaction, whether it is chemical, is ever complete without a word of thought. It is that skillful, scientific art; it is that masterful, artistic science.

Writing is that folklore that records, refers, and rekindles life. It is that act of play where you are both the actor and the audience. Writing is both the pen and the ink that scribes your acts, with or against your will. It is both the cause and the outcome of your performance. It is also the background score that amplifies emotions without your knowing.

To me, writing is the means, the medium, and the end. It is as nameless, formless, and transparent as water. It originates with a spurt, from within. When it begins to flow like a stream of thoughts, it seeps and snakes through people’s minds, one after another, finding its way to you, who after traveling for miles has got down on their knees to enjoy their glittering reflections. When it flows from my heart to yours, it becomes a burbling river. When it becomes an ocean of emotions, you can watch it hug the limitless skies at the horizon and experience it wash-off the rare conch shells of revelations to the shore.

The most rewarding writing, however, often trickles down your cheeks as pearls of love. What does writing mean to you?

Be Content with Content

I would be amiss if I were to begin without defining the word content. That’s because it gives both a purpose and a premise to the topic: being content is feeling satisfied with your possessions or situations. But why this play of words in the title, you may ask. Here is why I rant…

Let us go back in time. Not far back into the world of typewriters and hand-written manuals. A couple of decades ago: when the concept of single-sourcing originated. I hadn’t joined the technical writing workforce then. Back then, the requirements were simple: get a single-sourcing tool to create everything from within one source. Then, use that source to generate the content for all formats. A lot has changed since. Yet the idea is to have a single repository generate the content. Just that we have complicated the process of creating and managing that content.

When I first single-sourced my product’s contents, I felt the need of creating a central repository for storing and generating the content—the likes of PDFs and CHMs. With that was born my organization’s server where resided the content. But, my requirements didn’t stop at that. I continued to remodel (or so I thought) my work processes to redefine the way I maintained that content. Then came XML, which helped me to tool-proof the product’s documentation.

Who knows, someday I may even put my head into Application Programming Interface (API), Internet of Things (IoT), and others. Did you notice how the story is becoming more about the tools of the trade than about the traded content? Sooner or later it will be about some other “hot” technology. As I continue to choose a (better) combination of tools and methodologies, I continue to steer farther away from the focus on the content. This could be your story, too.

Progressive and Cyclical User Requirements
User Requirements are Progressive and Cyclical

A side note: a seamless user experience is easier to put on to paper than to put into practice. Agreed. Also, agreed that these days we have tools that we can use to instantly connect with our users. So, we can know which sections of our documentation get the most views. Or, which ones are the most or the least helpful.

From where I look, tools and methodologies originated to save our time and effort. But now, it looks like we have lost ourselves in managing them rather than the content. Let us not focus only on creating a content-management ecosystem. Instead, let us create a problem-solving ecosystem. Let us not forget that the users’ requirements are progressive and cyclical: the target for usability changes frequently.

It all starts with answering “why” and ends with exploring the answers for “what’s next”. Such content that continues to bridge this gap of “why” and “what’s next” is truly satisfying. A tool will only enable us to create quality content. It isn’t an end, but surely a means to an end. Let us solve users’ problems and be content with (the focus on) content.