YouTube: 5 Must-Haves to Write a Great Story

Hi there!

My new video for this week is out now on YouTube. In this week’s video, I’m discussing my top 5 must-haves to write a great story.

You may watch the video here:

Please don’t forget to Like, Share, and Subscribe.

3 Key Takeaways from Apple Event 15 Sep 2020

So, as Apple concluded its first big event, a first online event, for 2020, I could not help but think how carefully it designed and integrated everything into that one big thing that matters. This post is a result of that contemplation, and here’s what I’ve found:

Watching the Wrist: Listening Well Enough

As parents, we appreciate if our children listen to us. In fact, as friends, we want the people within our inner circle to do the same. And, as customers, it delights us when the companies we invest our hard-earned monies into be receptive toward our needs.

Amidst the testing times of COVID-19, therefore, it is heartwarming that a major part of the announcement of the new iteration of Apple’s smartwatch was dedicated to fitness and health. It shows us how Apple believes this product can and will play a big role for the company.

Everyone tries to focus on fitness, but we all know how far have the Samsung Health and Google Fit have been able to achieve in comparison to what Apple has managed to do with its Apple Health App alone, not even counting what Apple Watch contributes to it.

Product Integration: Together, Better

Most of the Apple products are brilliant not because they are extravagantly designed or packed with features, but because they are packed with features that you need and want at the same time. I see that the brilliance of their devices is not in making them complex to operate but simple and seamless to use.

When I got my MacBook Pro, I didn’t have to type in my home Wi-Fi password. Because I had logged into the laptop using my Apple credentials, it logged in effortlessly. It was only when the browser opened into my favourite sites that I realized that the laptop had done for me. It were countless such episodes that made me realize what the others had been saying until then: one Apple device can only do so much, but more than one Apple device can do so much more!

With this year’s announcement of the Apple Watch SE, Apple wants us to do just that. We wished our parents and children to have an Apple Watch for them and Apple gave it to us. All those devices work and connect via our iPhones so that either side of the spectrum of age can use it without much fiddling with the technology.

Apple One: Sustainable Income and SIPs

The one thing that everyone wants for their company is a long-term source of income. And that holds true for even Apple. With more new and better products in the market every year, it is important for them to hold on to their customer base for not what they are providing but also how they are providing it.

It is this combination of their Hardware and Software that essentially creates an experience for their customers. With the new Apple One Bundle and the Fitness+ offering, I believe, they have hit the sweet spot. At least, I am sold. I use two of the four services available in India and for an additional sum of a meagre 37 INR per month, I can use two more services. Can you now see the impact it has? I could be a price-sensitive customers, and I understand that. But even those who aren’t will appreciate that Apple has gone a few steps ahead of the compeition, if they had any, with their new range of products, offerings, and software. It is a systematic investment plan where I am sure that my data is safe, privacy is safeguarded, and voice is heard and responded to.

Yes, there was a time when they were imposing us to use their products. But things have changed since then. They are more receptive and responsive. And with their vision for a 100% carbon neutral company by 2030, they are also playing responsibly. This traid of being receptive, responsive, and responsible will, I can safely assume, bring positive results for them.

If that’s their plan, I am in.

YouTube: 5 Challenges for Learners of English as a Second Language

Hi there!

My new video for this week is out now. The topic for this week’s video is 5 Challenges for Learners of English as a Second Language.

Instead of sharing tips for the English language learners, I’ve shared what challenges they face and how they can overcome those challenges.

You may watch it here:

Please watch, Like, Share, and Subscribe.

YouTube: 5 Must-Haves in a Book Review

Hey there! Are you writing a book review and don’t know what to include? Here are five must-haves in a book review. My new video is now out on YouTube. Watch it here, now:

Don’t forget to Like, Share, and Subscribe.

YouTube: 3 Reasons to Write the Ending First

When it comes to writing a novel, everyone has their own styles and preferences. Some write the starting first and then chalk out things as they write along. They are, typically, the pantsers who fly by their pants as they seat themselves to write. I prefer to chalk out all things before I begin to write.

In this video, I share the top 3 reasons I think it is a good idea to write the ending of the novel before writing anything else.

Checkout the video here:

Oh, and don’t forget to Like, Share, and Subscribe. 🙂

Strike O’ Muse

Today, my mother turns 62 years young.

Of all she has learnt from her life, the essence, she knows, remains in never settling, ever pursuing, and setting high standards for everything. If this already means trouble for us (I’m chuckling as I write this), it means that we, too, have to continuously better ourselves at everything we do. Tomorrow, she retires from her workplace. Over 30 years of her employment has seen her wear many hats most amongst which have been worthy of inspiration. But as she readies herself for what lies ahead, I can only wish a wish for her.

It is time she can dedicate her energies to do what she has always dreamt of doing. I wish her to pick the most cherished ones from her long list of passions. As she readies herself for the day she begins her ‘work from home,’ I gift her this poem:

For the one who,
Has never gotten tired of
Ever committing herself
To whatever came thereof;

For the one who,
Gave up dreams on her own.
Made instead the ones from those
Of her children as though of her own;

For the one who,
Committed to every single minute
Everything that she had
To be the best—I mean it;

For the one who,
Even though lost more
Found less. Learnt more.
Taught nevertheless;

For the one who,
Dedicated her life for work.
Strike once again, so she can
Work her way up to life.

Strike, for you must.
Let her find her way forward.
Be the light in the never-calming storms.
Be her inspiration amidst the storming calms.

©Suyog Ketkar

Happy birthday, Aai. 🙂

YouTube: 3 Easy Tips on Breaking through the Writer’s Block

I’ve released my new video on YouTube. This time, I share my easy tips on how to break through the writer’s block. What it on #WordsAndWordsmith.

Don’t forget to Like, Share, and Subscribe. 🙂

YouTube: Memoir Writing 101

Here’s my latest video on what is memoir writing and why and how to write one?

YouTube: How to Develop a Reading Habit

I’ve just released my new video on #YouTube, where I share my top 10 tips for beginners on how they can develop a reading habit.

Watch it here:

YouTube: How do I Increse the Word Count of My Novel?

I’ve released my new video on the topic on YouTube. You may watch it here as well.

Bothered about increasing the word count? Watch this video.