As I ready my book for its release, there are a few things that everyone tells me to do. Two of which are to write the book blurb and synopsis. This post is for those who confuse between the two, much like I once did.
For those who are rushing, here is the gist: Both project the book to different sets of readers. So, the simple difference is that a book blurb SHOULD NOT contain the conclusion because it is your book’s sales pitch, while a synopsis is a 200-word version of the book itself. Think about suspense, drama, and questions when you are writing a blurb for your book. But, give one-sentence answers to those questions in your synopsis.
Here’s the elaborate version:
What is a Book Blurb?
A book blurb is your way of selling your book. Like the book cover is one of the biggest selling points for any book, a book blurb helps sell the idea of the book to those who are in search of reading something either new or out of their usually picked genres.
There is one big difference though between a book blurb and a synopsis. A book blurb does not include the ending. Your fans, readers, and prospects wish to read your book. You can make it more exciting by raising some questions without giving away hints about the answers. Through the book’s blurb, you can give an idea about the plot and about why is the suspense/flow of events bothersome/intriguing, but do not let the ending spill out to the prospective readers. This drama is enough for them to make the purchases. But what do you do if you are writing a nonfiction because you can’t use drama, for sure? In such cases, you can use questions; questions that intrigue the readers; questions that make them think; questions they had, but could never answer.
What is a Synopsis?
Your publishers get hundreds of manuscripts every day. So, if they would read each one of those, they would take a lot of time to finish the publication process. Your synopsis makes the job easy for them. In simple words, a synopsis is telling “what’s your story”.
Like we discussed, the book blurb does not contain the ending. But, the synopsis should contain not only the gist of your story but also how things conclude. If it is a work of fiction, tell the publisher how the protagonist brings the bad forces to justice. If it is a work of nonfiction, tell the publisher how you as a protagonist bring off things, or so to say.
Tell the publisher who the protagonist is; about what challenges the protagonist is confronting; about why it is the time for the protagonist to prepare for and face the battle of their life; and, passively, about how facing challenges makes living worth it.
There is one important point for you to consider. Follow the tone of your work. If it is a work of fiction, follow the tone of your novel. Be romantic if your novel is about love, romance, and togetherness. Be funny if your novel is full of humorous incidents.
Why does understanding this difference matter to me?
I want to sell my book. I want everyone to appreciate what I’ve written; not because I have written it, but because their reading it will make a difference to their lives. I want the readers to acknowledge my addressing some of the questions they have had. And, because understanding this will help me create content that addresses the right audiences rightly. Words matter. And, so does the impact they create.